A complimentary discovery for five organisations. No cost. No commitment.
We’ll help you answer two questions: Where should you use AI? And will it deliver enough value to justify the investment?
The problem
The pressure to use AI is growing. The harder question is where.
The opportunity is huge, but not every problem needs AI and not every AI investment will pay off. Before committing budget, technology or teams, you need to know where AI can genuinely create value — and what that value could look like.
The two questions we’ll answer
01. Where should you use AI?
We look across your service, processes and customer experience to identify where AI could make a meaningful difference, and where it probably won’t.
02. Is there a worthwhile return?
We assess the potential value against the effort and investment required.
Save time · Reduce costs · Improve productivity · Improve user experience

How we do it
One week. Focused on evidence, not AI hype.
Understand — your priorities, problems and ambitions.
Explore — where AI could remove friction or create value.
Assess — value, feasibility, effort and potential return.
Prioritise — identify the opportunities worth pursuing.
Recommend — give you a clear direction for what happens next.
What you get
Clarity before commitment.
A clear view of:
Where AI could create the most value
Where the potential return comes from
What to prioritise first
What not to invest in
What to do next
No obligation to hire us afterwards.
Why we’re doing it
Try working with us before committing to us.
We believe the best way to demonstrate our value isn’t through a sales presentation. It’s by working on a real problem together.
We’re offering five organisations a complimentary one-week discovery, so you can experience how we work and get something genuinely useful before deciding whether to work with us further.
Why Stray Theory
AI-first. Not AI-obsessed.
We combine service design, user research, UX, technology and applied AI to understand the problem before recommending the solution.
We won’t recommend AI simply because AI is available. If there’s a simpler or better answer, we’ll tell you.
Ready to find out where AI could actually create value?
Bring us a service, process or business challenge. One week. No cost. No commitment.